How Sex in advertisement affect our society

Our Role Models….Celebrities have great impact on the larger society and most people look up to a certain celebrity and try to copy his or her style. As a result, companies such as T-Mobile, Carl Jr. Burger etc. have incorporated famous celebrities in their advertisements. Carl Jr., for example, has put out commercials staring household names like Paris Hilton, Kim Kardashian, Pamda Lakshmi, etc. These celebrities want us to think that as skinny and good looking as they look, they eat burger. How can that even be true? They dress up in the sexiest clothes possible and touch themselves seductively while encouraging their fans to buy and eat the burgers. One celebrity even invited her fans to join her on a web chat but asked them to take some of the burgers she had advertised so that they can eat why she answer their questions. She even lowered herself to the extent that she promised to wear a sexy clothing for them. Commercials are usually built on what we want our society to become so, advertisers use the viewers’ lack of self esteem to their advantage. People who are suckers for sexy ads especially ones with their favorite celebrities in it go on and buy the products or food thinking that their life or state of being will change base on the product.In conclusion, sex in advertisement is more powerful than most people think. It has a lot to do with almost every aspect in our daily lives. Today, anywhere we go, we come across some sort of advertisement, whether it is in a magazine, newspaper, on a billboard, radio, television, the outside of a public transportation vehicle, etc., it surrounds us everywhere. They have become so common that we sometimes don’t realize that we are looking at them. These advertisements might seem clean sometimes but they all have intended and unintended effects on their audience. They do not only lurk in the media, they also invade our minds and by doing so, they shape the way we think and feel about sex in our society. Even though the government has banned many racy commercials, it should still look at the ones it has allowed to be aired on the media because they are also harmful especially to kids.